It has rained a lot since Diego Osorio jumped onto the covers of magazines back in 2007. His courtship with Ana Boyer He put into the orbit of the world of the “cuore” a young cub of the country’s aristocracy of noble lineage and good looks. His courtship with the daughter of the “queen of hearts” immediately aroused media interest. It was not for less, it was the first known boyfriend of the daughter of Isabel Preysler and Miguel Boyer. Both shared a box at the Madrid Tennis Masters and aroused curiosity about that unknown young man with whom the former minister’s daughter wasted complicity. The relationship lasted just three years but it helped him to gain a foothold among the Madrid jet, becoming a true “it boy” on his own merits. Eugenia Silva, Olivia de Borbón or María León These are just some of the names of celebrities and well-known faces in our country with whom he was associated from then on.
model and actor
Following his vocation as a model and actor, the young aristocrat jumped the pond in search of his dream and landed in Hollywood. There, apart from falling in love with Jordan Joy Hewson (daughter of the singer Bono, from U2) began a business career that today is news for its partners. Diego Osorio is also a trained young man. He studied at Eton (England) – the same university where the princes of England attended – and graduated in Business Administration from Royal Holloway and in International Finance from the prestigious London School of Economics.
After several business adventures, the young man has joined his path with two illustrious names in his new company in the US. It is Lobos 1707, his own brand of Tequila that Osorio has launched with a nod to his own past. The young man found out that a relative of his was transporting sherry barrels from Spain in the 18th century. The idea was in his head until he decided to create his own brand of tequila. Diego, well connected in Hollywood, gave Lebron James and Arnold Schwarzenegger a taste of the liquor at a party, who were captivated by its taste when they tried it and decided to join the young man at that very moment. James and Schwarzenegger participate as shareholders, while Osorio, 38, is creative director of the firm. In recent months, thanks to the inflow of capital from new partners, the liquor brand has expanded its catalog. The prices are not for all pockets. Lovers of the Mexican drink will have to scratch their pockets to enjoy the different versions offered by the brand. From the 150 dollars (about 153 euros) of the “Tequila Lobos 1707 Extra Añejo” version, to the cheaper versions such as the “Reposado” (48 dollars) and the “Joven” variety (45 dollars) or the “Lobos 1707 Mezcal Artisanal» ($55). All of them are made from an ancestral formula based on 100% blue agave (a fleshy leaf with a yellowish flower grown in Mexico) finished in Pedro Ximénez wine barrels, using the solera method before bottling. Commercial strategies aside, the advertising of its partners has made the brand spread like wildfire in a short time.
your new dream
Business aside, Diego Osorio is not only having a good time in business. On a sentimental level, the young man began a new relationship a few months ago with Lindsey Vonn, the Olympic skier born in Minnesota, Princess of Asturias Award for Sports in 2019, and who has the highest number of victories in the history of the Alpine Ski World Cup.
The couple met through mutual friends a few months ago in Los Angeles and have not been apart since. Both share a love for sports and nature. Lindsey, who retired from skiing in 2019, dedicates herself entirely to the foundation that bears her name, which she created in 2014. From there, the young woman, who will turn 38 this week, dedicates her efforts to the empowerment of the young ones Vonn uses her worldwide impact as an athlete as a speaker for various charitable causes. Her work has received unanimous support with recognitions such as the award from her country’s Olympic Committee for the athlete of the year 2010, the Excellence in Sport award for the Best Athlete (USA, 2010 and 2011) and two Laureus awards for the athlete of the year 2011 and Spirit of Sport, in 2019.
The young woman, of Norwegian origin, is a myth in American sports. At just 14 years old, she was the first from that country to win the Topolino Trophy (Italy) and in 2001, she achieved her first victory in an official International Ski Federation competition. In 2016, by scoring her 63rd win, she surpassed the record held by Annemarie Moser-Pröll since the 1970s. Lindsey has been an Olympic medalist three times, setting records in all the disciplines in which she participated. One of her milestones occurred in 2019, when she was the oldest woman to achieve one at the world championships.
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